I guess, but who are they targeting? Levi’s has been core business blue jeans and now going after Ms and Mr Abercrombie. How much market share does that store really have? Stay true Levi’s. Stay Blue.
Author Archive
Levi’s – not for my daughter
Posted: November 25, 2008 in Campaigns, TV CommercialsTags: abercrombie, jeans, levi's, youth marketing
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In tough economic times, shoot with a purpose. Take aim at your target and concentrate on what it is going to take to bring down the big game.
Starbuck’s gives away a cup of joe with a vote…
Posted: November 4, 2008 in Brand AdvocacyTags: election, free coffee, krispy kreme, mccain, obama, starbucks, vote
ok – flagrant capitalization, but isn’t that our job as marketers, to maximize our client’s reach and take advantage of situations/opportunities like this? Was it smart though, for the new agency’s first big attempt to market the dying brand, to just give away the product? When you undertake an initiative like this, how much do [...]
BMW X3 TV commercial
Posted: September 13, 2008 in TV CommercialsTags: bmw, tv ad, TV commercial, TV Commercials, water
more about “BMW X3 TV commercial“, posted with vodpod
Bud Light Jackie Moon TV Commercial
Posted: September 13, 2008 in TV CommercialsTags: bud light, jackie moon, snl, tv ad, TV commercial, TV Commercials, will farrel
There are not a lot of commercials that ‘evok” (play on words) an emotion/response, but this one does – the best one – laughter. I laugh out loud when I watch this. more about “Bud Light Jackie Moon TV Commercial“, posted with vodpod
Heineken Share the Love
Posted: July 24, 2008 in TV CommercialsTags: beer, commercial, heineken, i need you, tv ad, TV commercial
I really dig the music. Here is his Myspace: http://profile.myspace.com/index.cfm?fuseaction=user.viewprofile&friendID=94044208
McDonald’s Salad Billboard
Posted: July 24, 2008 in Outdoor/BillboardTags: billboard, clear channel, experiential media, lamar, mcdonalds, media, outdoor, outdoor media, oxford, salad
Ok, seriously, I would have liked to have been in the meeting just to pitch this. How much did the AE and CD sweat waiting fior the lettuce to grow?
Best Damn Boots
Posted: July 22, 2008 in TV CommercialsTags: boots, stripper, tv ad, TV commercial, TV Commercials
Best Damn Boots in the World from Larry Meador on Vimeo.
social etiquette at coffee houses
Posted: July 20, 2008 in Misc. CrapTags: coffee house, etiquette, work habits
rule 417 b states – when you are in a bar bar, talk, but when you are in a coffee house, shut up. I am trying to enjoy my coffee, write, think, work or whatever. I am in my space and when you bring your space into my space, I have no more me space. [...]
